How To Decorate Your Shop

Mastering Commercial Interior Decor with Custom Frames

In commercial spaces, the interior decor has a direct impact on customer experience, and helps to contribute to the overall success of your business.

Whether you're launching your first business or are an experienced entrepreneur, the design and ambiance of your shop's interior are crucial. A well-crafted space not only mirrors your brand identity but also enhances the experience for customers, employees, and clients alike. Crafting an engaging environment is key to improving interactions and achieving better business results.

 

Why is aesthetics important in commercial environments?

First impressions are critical in any business environment. The visual appeal of your space can attract more customers, enhance their experience, and in turn, increase sales or repeat business. A well-decorated space not only looks appealing but also communicates your brand’s message and values without words. In retail, hospitality, and corporate settings, where competition is fierce, standing out through thoughtful interior decoration is a smart strategy.

For employees, a well-decorated and styled interior can significantly boost morale, increase productivity, and create a more comfortable, inspiring work environment that encourages creativity and job satisfaction. Read more about this in our blog about enhancing office spaces.

How to decorate your shop - decor elements to consider for commercial spaces

When considering design ideas for commercial spaces, it's important to choose features and elements that enhance the aesthetic appeal, while supporting functional needs and brand alignment. Here are some essential decor elements to consider during your design process:

• Colour scheme: The choice of colours can significantly affect the mood and atmosphere of a space. Colours should reflect your brand's identity and influence customer behaviour. For example, blue can evoke feelings of trust and stability, ideal for professional settings, while vibrant colours like red or yellow can stimulate appetite, making them great choices for restaurants.
• Lighting: Good lighting is crucial in any commercial space. It should illuminate the space effectively without being harsh or overly dim. Ambient lighting sets the overall mood, task lighting focuses on specific areas for working or showcasing products, and accent lighting highlights key features, such as framed art or architectural elements.
• Furniture: Select furniture that not only matches the style and colour scheme of your space but also offers comfort and functionality. In retail, the furniture should facilitate an easy flow of foot traffic and showcase products effectively. In offices, ergonomic furniture boosts productivity and ensures comfort.
• Flooring: The choice of flooring can impact the look and feel of your space as well as maintenance requirements. Hardwood floors might lend a classic, sophisticated look, while carpets can add warmth and reduce noise levels in office environments.
• Artwork and decorative pieces: Artwork can serve as a focal point and inspire creativity and comfort. Custom frames containing art, brand-related imagery, or motivational quotes can reinforce brand values and enhance the decor.
• Window treatments: Curtains, blinds, or shades can control the amount of natural light in a space and add to its decor. The style should complement the room's design while serving practical purposes like privacy and light control.
• Plants: Adding greenery can improve air quality and bring a sense of vitality and freshness to any space. Choose plants that thrive indoors and require minimal maintenance for hassle-free upkeep.
• Signage and branding elements: Effective use of branding, through logos, company colors, and signage, ensures that every aspect of the space communicates the brand. Custom frames showcasing the company’s mission statement or achievements can also be a powerful element of interior decor.

These elements, when thoughtfully integrated, create a cohesive and inviting commercial environment that aligns with the brand's identity, enhances customer experience, and supports business objectives. 

How custom frames enhance commercial interior decor

Custom frames are a highly versatile element in commercial interior design. They serve not only to decorate walls but also to reinforce your brand identity and elevate the aesthetic appeal of your commercial space. Here’s how they effectively contribute:

• Brand alignment: Custom frames can be designed to match your company’s colour scheme, style, and ethos. Whether it’s showcasing your company history, displaying art that resonates with your brand, or framing accolades and certificates, they can be tailored to reinforce your brand identity.
• Versatility: Custom frames come in a huge array of styles, sizes, and finishes, which can complement any decor theme. This adaptability makes custom framing applicable for any business type.

Why professional framing is crucial for your business’s decor needs 

Choosing the right partner for your business’s framing needs is crucial for achieving a professional result.  Here is why you should choose Portfolio Picture Framers: 

• Tailored solutions: We create frames that are customised to your specific needs, including integrating branding elements such as logos or specific colour palettes.
• Quality and durability: Our frames are built to last, using materials that can withstand the wear and tear of high-traffic commercial settings. This means less frequent replacements and better return on investment.
• Expert consultation: At Portfolios, we understand that every business is unique. Our framing experts provide personalised consultations to help you choose the best framing options that align with your commercial decor goals.

How frames can be used in commercial spaces

Here is a look into how different commercial sectors can use custom frames effectively in their decor:

• Retail stores and boutiques: Use large, eye-catching frames to add visual interest to your retail space and enhance the shopping experience. You can choose to highlight feature products or create themed displays that change with seasons or promotions. Framed testimonials or media mentions can also boost credibility and attract customer interest.

• Cafés, bars and restaurants: Artwork in thematic frames can enhance the ambiance and create a sense of warmth and comfort, making your café, bar or restaurant feel more welcoming and refined. Additionally, framing local art or historical pieces can create a unique connection with the community.

• Offices: In corporate settings, framed credentials or patents not only decorate the space but also enhance your company’s image of professionalism and success. Custom-framed quotes or mission statements can inspire employees and impress clients.

• Reception areas: As the first point of contact for visitors, the reception area sets the tone for your company. Framing significant press clippings, articles featuring the company, or a series of images depicting company milestones can make a strong first impression. Utilising elegant custom frames that reflect the company’s branding can create a cohesive and inviting entrance that speaks volumes about the business's stature and heritage.

• Executive offices: In these spaces, custom frames can underscore the leadership’s achievements. High-quality custom frames displaying diplomas, certificates, or personal accolades not only personalise the space but also convey a sense of trust and accomplishment. 

• Hotels: Custom frames in hotels can elevate guest experiences by harmoniously blending with the interior decor. Whether displaying local art in guest rooms, historical photographs in the lobby, or thematic artwork in dining areas, these frames can significantly enhance the ambiance, making each space feel curated and connected to the hotel's unique story and local area.

How do I determine the right frame for my commercial space?

Choosing the right custom frames for your business doesn’t have to be daunting. Here are some tips to keep in mind:

• Consider the overall theme of your space and choose frames that complement or enhance that style.
• Think about the purpose of the frame—whether it’s to highlight artwork, showcase awards, or display promotional material.
• Don’t overlook the importance of the right material and finish, which should align with the practicalities of your business environment.

Still unsure? Our friendly team is here to provide you with expert advice. Feel free to send us or bring in photographs of your interior so we can recommend the best frame styles, sizes and colours to complement your space.

Forge a new look for your brand with our framing expertise

Setting up or revitalising your commercial space thoughtfully not only enhances its aesthetic, but also plays a crucial role in how your brand is perceived. 

Portfolio Picture Framers is dedicated to helping you thoughtfully decorate your commercial space. With our expertise, quality craftsmanship, and tailored solutions, we are here to assist you in making your commercial space one which both customers and employees alike want to spend more time in, through our tailored framing solutions. 

Get in touch with us today to see how custom frames can elevate your interior decor to new heights. Together we can work to create a space that not only looks great, but resonates deeply with your brand’s identity and your customer’s expectations.